SonyLIV, India’s first premium video on demand platform (VOD) crossed the 100 MN app download on Play store. Launched in 2013, SonyLIV has been a pioneer in India’s digital ecosystem catering to a plethora of digital viewers with content across languages like English, Hindi, Marathi, Bengali, Tamil, Telugu and Gujarati.
With a 3X increase in monthly active users in 2019, SonyLIV records around 100 downloads per minute with a rise of 7X in total time spent on the platform. In May, the platform extended its services in Tamil and Telugu launching over 4000 hours of content across both languages. SonyLIV also announced its new Hindi original Gullak last month adding up to its extensive repertoire of over 150 titles.
In another industry first, SonyLIV is also the first OTT service in India to announce the launch of 100 plus games on its platform spanning Multiplayer Video Quiz, Augmented Reality formats and games on SPN’s most popular shows ever. As India’s first OTT gaming destination, the platform aims to capture 50 MN new consumers in the months ahead.
SonyLIV will be bringing the 11th edition of Kaun Banega Crorepati this August with the Play Along feature for its viewers. Don’t miss the string of web originals like Heartbreak Hotel, Holycross and 16 on SonyLIV this month. Highly rated English shows like The Discovery of Witches, LA’s Finest, Sweetbitter S2, Brittania and Riviera will also be launched scaling up SonyLIV’s comprehensive English content line-up. In addition to this, subscribers will also get to binge on the upcoming India-West Indies series along with tournaments like the NBA, Ashes and more.
The momentous journey for SonyLIV has just begun and subscribers are in for a treat hereafter. Binge On!
About SonyLIV
SonyLIV is the first premium Video on demand (VOD) service by Sony Pictures Networks’ (SPN) providing multi-screen engagement for users on all devices. Launched in January 2013, it enables users to discover over 23 years of rich content from the network channels of Sony Pictures Networks India. It also provides a rich array of movies, strong line-up of events across all sports, shows, music, food and fitness.
With 109 million app downloads so far, SonyLIV is the first amongst its competition to provide original exclusive premium content. As a true pioneer in its space, SonyLIV launched India’s first-ever original show exclusively for the online platform. Streaming the biggest football tournament, the 2018 FIFA World Cup Russia on SonyLIV made it the most preferred online destination for football fans. SonyLIV also live streamed the India tour of South Africa, India tour of England and the India tour of Australia in 2018. It is the home for the biggest football leagues like UEFA Champions League, UEFA Europa League, La Liga and more.
SonyLIV has TVF content like Tripling Season 1 and 2. It also has American entertainment giant Lionsgate Play’s top-rated shows on the platform. SonyLIV has a host of award-winning English content with award winning shows like The Good Doctor, Mr. Mercedes, Damages, Counterpart and The Handmaid’s Tale.
About Sony Pictures Networks India (SPN)
Sony Pictures Networks India (SPN), is an indirect wholly owned subsidiary of Sony Corporation, Japan.
SPN has several channels including Sony Entertainment Television (SET and SET HD), one of India’s leading Hindi general entertainment television channels; MAX, India’s premium Hindi movies and special events channel; MAX 2, another Hindi movie channel showcasing great India Cinema; MAX HD, a high definition Hindi movie channel airing premium quality films; WAH, the FTA channel for Hindi movies; SAB and SAB HD the family-oriented Hindi comedy entertainment channels; PAL, a genre leader in rural Hindi speaking markets (HSM) showcasing the best of Hindi general entertainment and Hindi movies from SPN’s content library; PIX and PIX HD, the English movie channels; AXN and AXN HD, the channels showcasing the best in Reality, Entertainment and Drama; Sony BBC Earth and Sony BBC Earth HD, the premium factual entertainment channels, Sony AATH, the Bangla entertainment channel; MIX a refreshing Hindi music channel; YAY!, the kids entertainment channel; sports entertainment channels – SONY SIX, SONY SIX HD, SONY ESPN, SONY ESPN HD, SONY TEN 1, SONY TEN 1 HD, SONY TEN 2, SONY TEN 2 HD, SONY TEN 3, SONY TEN 3 HD; Sony मराठी, the Marathi general entertainment channel; SonyLIV – the digital entertainment VOD platform; SPN Productions, the networks’ film production arm and Studio NEXT the independent production venture for original content and IPs for TV and digital media. SPN reaches out to over 700 million viewers in India and is available in 167 countries.
The network is recognized as an employer of choice within and outside the media industry. SPN is a recipient of several awards, including the ‘Aon Best Employers India’ Award in recognition of SPN’s unique workplace culture and exceptional people practices, consistently ranking amongst India’s Top 10 Companies with Best Health & Wellness Practices by SHRM & CGP Partners, listed by
Working Mother & AVTAR as one of the 100 Best Companies for Women in India and adjudged one of India’s Great Workplaces by the Great Place to Work® Institute.
Sony Pictures Networks India Private Limited is in its 24th year of operations in India. It has a subsidiary, MSM-Worldwide Factual Media Private Limited and an affiliate, Bangla Entertainment Private Limited in India.
For more information, log onto www.sonypicturesnetworks.com
